Elaine OMalia 
I think the most challenging part of owning a business is creating a follow-up strategy. It sometimes takes more than eight inquiries to potential customers before you convert them to buy your product or use your service. Therefore, planned written steps are essential to make our follow-up procedures easy to “follow”! Keep your business in … Read more
Your Holiday Marketing Ideas Delight and appreciate your customers with the following Holiday Marketing tips. The holidays are approaching, and whether you are a retail business, offer services, or are business to business, you can to take advantage of delighting your customers with the following holiday marketing ideas. This year, there’s expected to be much … Read more
I always think it’s a good thing when it comes to protecting consumer’s privacy. Our search engine habits and the emails we open are used for marketing more products to us, but most feel it’s creepy that businesses know we’ve opened their email campaigns or know our search habits. With Apple’s new privacy policy, consumers … Read more
Consumers are still engaging in emails especially with their favorite brands. If your customer loves your brand they want to hear from you! Here are a few ways that you can improve email engagement with your customers. Create emails that are visual and easy to read Email applications like Constant Contact allow users to insert … Read more
It’s vital to have a plan for your social, emails, website landing pages, and more. Your message should speak to your ideal client. Many businesses don’t know who that is — it’s NOT EVERYONE. Imagine what you would say to a woman, age 24-40 (Millennial), who makes a good living, likes to surf, and loves … Read more
Don’t loose a potential lead, inquiry or a sale because the email inquiry goes into your spam folder! Sometimes inquiries about your business end up in your email spam folder costing your business money. I didn’t have a habit of checking my spam folder, and recently when I did, I found a couple of legitimate … Read more
Wishin’ and hopin’ and thinkin’ and prayin’ plannin’ and dreamin’ that 2021 is a year of ACTION for you, your family, dreams, health, and business. We are all hoping 2021 will be a better year. It has to be. Hopefully, we’ve all learned something valuable. One thing I’ve learned is to not take anything for … Read more
Learn How to Share Your Social Media Posts As you probably know by now, our social media posts are not getting the reach they use to have. If you still hesitate to spend money to boost your ad, then learn how to share. Get to know your share button and share your post in other … Read more
Tagging Businesses on Facebook As consumers, we like to give shout outs or reviews about companies that have given us excellent service. I’m surprised by how many referrals I see on Facebook that are not tagging the business. LIKE their Business Facebook page When you give a business a shout-out on Facebook, and you want … Read more