Here are some ways we help our clients plan for their social media.
- Strategize once a month to determine what’s been happening in the business and needs to be shared
- Create monthly calendars
- Make sure posts have professional images, videos, headlines, and content that engage customers
- Check stats for high engagement posts that may work as a boost or a sponsored advertisement.
- Implement the 80-20 rule 80% fun and engaging content, 20% sales (showing off your product and service)
- Assist with creating category lists and posting dates
Category ideas for social media posts:
- Relevant news about your city happenings or your industry
- About You
- Behind the scenes
- Your why
- Educate
- Inspiration
- Entertain
- National holidays relevant to your industry and target market
- Product promotions
- Events
- Content from like-minded collaborators
Ways to Share Social Media Posts
Sharing Social Media Posts Social media algorithms make it hard for posts to reach your audience organically. If you’re hesitant to invest in boosting ads, there are still effective strategies you can use to increase visibility—starting with learning how to share your posts strategically. Maximize Your Share Button The share button is your best friend
Planning for Your Social Marketing
Planning for Your Social Media The first step in creating your social media plan is to create a category list and use the 80-20 rule. 80% of your posts should be non-sales, and 20% highlight your products and services. Take each category and decide what day of the week you want to share that particular
Tagging Businesses on Facebook
Tagging Businesses on Facebook As consumers, we like to give shout outs or reviews about companies that have given us excellent service. I’m surprised by how many referrals I see on Facebook that are not tagging the business. LIKE their Business Facebook page When you give a business a shout-out on Facebook, and you want
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