I think the most challenging part of owning a business is creating a follow-up strategy. It sometimes takes more than eight inquiries to potential customers before you convert them to buy your product or use your service. Therefore, planned written steps are essential to make our follow-up procedures easy to “follow”! Keep your business in
Planning for Your Social Media The first step in creating your social media plan is to create a category list and use the 80-20 rule. 80% of your posts should be non-sales, and 20% highlight your products and services. Take each category and decide what day of the week you want to share that particular
Consumers are still engaging in emails especially with their favorite brands. If your customer loves your brand they want to hear from you! Here are a few ways that you can improve email engagement with your customers. Create emails that are visual and easy to read Email applications like Constant Contact allow users to insert
It’s vital to have a plan for your social, emails, website landing pages, and more. Your message should speak to your ideal client. Many businesses don’t know who that is — it’s NOT EVERYONE. Imagine what you would say to a woman, age 24-40 (Millennial), who makes a good living, likes to surf, and loves
Don’t loose a potential lead, inquiry or a sale because the email inquiry goes into your spam folder! Sometimes inquiries about your business end up in your email spam folder costing your business money. I didn’t have a habit of checking my spam folder, and recently when I did, I found a couple of legitimate
Wishin’ and hopin’ and thinkin’ and prayin’ plannin’ and dreamin’ that 2021 is a year of ACTION for you, your family, dreams, health, and business. We are all hoping 2021 will be a better year. It has to be. Hopefully, we’ve all learned something valuable. One thing I’ve learned is to not take anything for
Your Holiday Marketing Ideas Delight and appreciate your customers with the following Holiday Marketing tips. The holidays are approaching, and whether you are a retail business, offer services, or are business to business, you can to take advantage of delighting your customers with the following holiday marketing ideas. This year, there’s expected to be much
The internet has been around since the 1980s and most likely is not going anywhere. It’s time to claim your family name that you may want to use for a future website. It’s easier than ever to create a website and claiming your name is something you can have for your legacy.