Support Local—Tag Businesses on Facebook! As consumers, we love giving shout-outs or writing reviews for businesses that provide excellent service. It’s a simple but powerful way to support the people and companies we believe in. However, you’d be surprised how many referrals or recommendations on Facebook don’t tag the business—and that’s a missed opportunity to … Read more
Sharing Social Media Posts Social media algorithms make it hard for posts to reach your audience organically. If you’re hesitant to invest in boosting ads, there are still effective strategies you can use to increase visibility—starting with learning how to share your posts strategically. Maximize Your Share Button The share button is your best friend … Read more
Planning for Your Social Media The first step in creating your social media plan is to create a category list and use the 80-20 rule. 80% of your posts should be non-sales, and 20% highlight your products and services. Take each category and decide what day of the week you want to share that particular … Read more