The logistics of designing a logo
Your logo design defines your brand. What you do, who you are, and why you do what you do. We suggest to clients to walk through their favorite outside mall (because being outside is better!) and check out the logos and typography of the businesses. They usually consist of a simple icon and a font—the keyword here, simple but powerful. You can feel how each icon and typeface fit together to emulate the business vibe.
When trying to create your logo design, write down and sketch how you want your brand to feel to your customers. From that, we can come up with a simple, unique logo for your brand.
We make sure your logo design can be used on many mediums, from business cards to signage, social media, and promotional products.
Here’s an example of what a client sent us and what we were able to design for them. We turned a very literal logo design into a simple icon and typeface. Your logo does not need to encompass the idea of your entire brand. Your brand’s way of conducting business, reputation, products, services are inclusive of the brand you create.